Email marketing has been said to be “the” marketing tool of the future GoDaddy email login . But what else could the future bring? How about having to pay for emails? Will there be postage on emails in the future? Who knows, one thing we do know is that everything that was once free now costs at least a few cents here and there. Could paying a small amount for every email sent destroy to email marketing industry as we know it today or would payment on emails resolve in less email marketing?
Email marketing is and will be the marketing tool for the next few years as more and more people are finding out. That is why we see opt-ins on almost every website now a day. Email marketing generates more money than any other free marketing tool of today, in fact it may be one of the few remaining pillars of direct marketing that is still free. So for now it proudly wears the badge of marketing tool of the future.
The concern of many people is that because of this free trend, there may in the not to distant future, come a drastic change in emails as we know it. What if we would be charged for every email that was sent out, or even for every email sent and received? We know that this applies to text messages, and that you have to pay for every text message that you send and that you receive. So it is really that far of a stretch to imagine having to pay the same way for emails? Probably not. What would be the effect on internet and email marketers if there would be a fee on emails? Could it be devastating or would it simply be a hurdle?
For some internet and email marketers it would be devastating because many internet marketers start with nothing to work with, or on an extremely limited budget. Having to pay an additional fee for sending out emails would put a dent in their budget, so now it would be compared to sending out regular mail. Chances are that it would still be cheaper than sending out direct mail pieces, but it would be a cost non-the less. We know that many of the people we have trained throughout the years could not have gotten started if they would have had to pay for their emails. In fact most of them probably would not have gone into internet marketing if they would have had to pay for email marketing.